Privacy and cookies
Last updated: 4 September 2026
This page explains what this website collects, why, and what you can do about it. It is written to be read rather than to tick a box, so if anything here is unclear please email us and we will explain it properly.
Who is responsible for your data
The data controller is Drone Imagery Services Ltd, registered in England and Wales, company number 12768055, registered office: Piccadilly Business Centre, Unit C Aldow Enterprise Park, Blackett Street, Manchester, M12 6AE.
For anything about your data, including the requests described below, email info@droneimageryservices.co.uk. Email is the contact route for privacy matters; please do not send personal data you would not want in an ordinary email.
Cookies, and what we do not set
Nothing that needs your consent is set unless you give it. Until you press Accept, the analytics script described below is not loaded at all. It is not loaded and then held back; it is simply not there. If you press Reject, or ignore the bar entirely, no analytics cookies are set and the site works exactly as it does otherwise. Nothing on this site is behind that choice except the analytics itself.
We store your choice in your browser under dis-consent, together with the date you made it and a version number so that we can ask again if we ever add a new tool. Storing that record is what lets us honour your decision, so it is kept whichever way you choose.
If you sign in to a client area, a session cookie is set to keep you signed in. That is strictly necessary for a service you have asked for and is not used for analytics.
On the pages that carry a 360° tour, the panoramas are shown by a viewer provided by Kuula. Opening the page does not contact Kuula at all: the small preview images you see are served from this site, so nothing is sent to them while you are only looking at the page.
If you open one of the panoramas, the viewer loads from Kuula and sets one cookie of its own, called AWSALBCORS. Its job is to keep your session on the same server while the panorama loads and while you look around it, which is what stops the viewer breaking part way through. It is set at that point because without it the viewer does not work, and not before. Opening a panorama also means Kuula can see your IP address, in the same way any website you visit can. The cookie is not used for analytics, it is not used for advertising, and it does not follow you to other websites.
Microsoft Clarity, if you accept
If you accept, we load Microsoft Clarity, which helps us see how the site is actually used: which pages people reach, where they stop, and where the layout gets in the way.
Clarity does more than count visits. It records session replays, which are reconstructions of how a visitor moved through the site: pages viewed, mouse movement, scrolling, clicks and taps. It also produces heatmaps of where people click and how far they scroll. This means your visit can be played back as a sequence of interactions.
This data is collected and processed by Microsoft, who act as a processor for us and also use the data under their own terms. It leaves this website and goes to Microsoft's systems. Microsoft's own privacy statement covers what they do with it.
Clarity sets cookies in your browser, including _clck and _clsk, to recognise a returning browser and to group the actions within one visit.
How long Microsoft keeps it: there is no single figure, because different kinds of data are kept for different lengths of time. The session replays, meaning the recordings of a visit described above, are kept for 30 days. The click data Clarity aggregates for each page, and the heatmaps built from it, are kept for 9 months, as are any individual sessions that have been labelled or marked as a favourite inside Clarity. When a period ends, Microsoft deletes that data from its servers and from its backups, and it cannot be recovered afterwards.
These periods are set and published by Microsoft. They are not a setting in Clarity and there is nothing in this website that can change them, shorten them or extend them, so they are stated here as Microsoft's terms rather than as a promise we are in a position to make.
The site assistant
The assistant is the chat panel in the corner of the site. It is software, not a person, and it says so when it opens. Anything you type into it is sent to our server and stored so that a real enquiry is not lost.
What is stored, exactly, is what the assistant is built to record:
- the messages in the conversation, yours and its replies;
- any enquiry details you give it: what kind of work you want, the site location, what you need delivered, how often, timing and access notes;
- your name, company, email address and phone number, if you choose to give them;
- a note of why you gave us your email address, so the reason we hold it is recorded alongside it;
- a one-way scrambled version of your IP address, used to limit abuse of the assistant. We do not store the address itself and cannot recover it.
Graham reads what the assistant collects. It is used to answer your enquiry, to send you the summary if you asked for one, and for nothing else. We do not sell it and we do not use it for advertising.
Conversations are held in our own database on our own server. The assistant's replies are generated by Anthropic's Claude, so the content of your conversation is sent to Anthropic to produce each reply. Emails we send you go out through Google Workspace, which carries our email.
How long we keep it: 12 months. A job runs every night and removes assistant conversations, and the messages in them, once they are older than that.
Notes on the site map
The Selby site map lets anyone with the link add notes, shapes and measurements to it. There is no login. Anything you add is visible to everyone who has the link, including the people we share that link with. It is not private, and you should not put anything confidential in it.
What is stored when you add one:
- the note, shape or measurement itself, and where on the map you put it;
- the remark you typed, as plain text;
- the name you typed, shown beside it. We do not check this, and it is there so people can see who left a note rather than to identify anyone;
- a random code your browser makes up for itself, which is how the site knows which notes are yours to edit or delete;
- a one-way scrambled version of your IP address, used to limit abuse. We do not store the address itself and cannot recover it.
The random code is kept in your browser and nowhere else. If you clear your browsing data, change browser or use a different device, you will no longer be able to edit or delete your own notes — there is no account to sign back into. Ask us and we will remove them for you.
Graham can see and remove any note on the map.
How long we keep it: notes stay until they are removed, either by the person who added them or by us. A removed note stops being shown immediately and is deleted from our records within 30 days.
To have a note taken down, email info@droneimageryservices.co.uk and say roughly where on the map it is and what it says.
Contact and booking forms
If you use the contact or booking form, we receive what you put in it and send you a confirmation. Those emails also go through Google Workspace. Booking records are held in the same database as the rest of the site. Neither form takes any payment or card details.
Contact form enquiries: 24 months. These are not stored in the website's database at all. The form sends an email and nothing else, so the enquiry lives in our mailbox and the 24 months is applied there.
Bookings: 6 years. We do not take payments through this website. There is no card form, no payment provider and no payment data, and a booking made here is invoiced afterwards in the ordinary way. Booking records are still kept for six years, because they sit alongside the invoicing for the work, and companies are required to keep financial records for that long. That requirement sits above our preference to hold as little as possible, which is why this one period is longer than the others.
Why we are allowed to hold each thing
| What | Lawful basis | Why that one |
|---|---|---|
| Analytics and session replay | Consent | You choose. Nothing loads until you accept, and you can change your mind at any time. |
| Answering an enquiry you started | Legitimate interests | You contacted us about work, and replying is the obvious thing you expect. You can object at any time. |
| Arranging and delivering a job you booked, and invoicing it | Contract | We cannot carry out work you have booked without holding the details of it. |
| Your cookie choice, and staying signed in | Strictly necessary | Needed to honour your decision and to run a service you asked for. |
Changing your mind about cookies
You can change your choice whenever you like, and there is no penalty for refusing.
The same link sits in the footer of every page. If you withdraw consent we stop loading Clarity from then on and delete the Clarity cookies our own script can reach. Some cookies are set by Microsoft on their own domain and cannot be removed by this website; you can clear those in your browser's settings, along with anything else stored by any site.
Seeing, correcting or deleting your data
You can ask us what we hold about you, ask for it to be corrected, ask for it to be deleted, ask us to stop using it, or ask for a copy in a portable form. Email info@droneimageryservices.co.uk and say what you want. It helps if you tell us roughly when you contacted us and from what email address, so we can find the right records.
We will respond within one month. There is no charge. If we cannot do what you have asked, we will tell you why.
If you are not satisfied with how we have handled it, you can complain to the Information Commissioner's Office at ico.org.uk.
Changes to this page
If what we do changes, this page changes with it and the date at the top is updated. If we add a tool that needs consent, the cookie bar will ask again rather than assuming an earlier answer covered it.
